Artisan-made meets global scale.
This supply chain changes lives. Mela Artisans creates local jobs and preserves cultural knowledge while unlocking global distribution in the $727B and growing global home goods market.
Massive demand creates untapped opportunity
The global decor industry often satisfies the immense demand for reasonably priced home goods by exploiting developing market labor and distributing low quality, boring products — despite the swell of consumer interest in ethically sourced home products.
People don’t simply want beautiful objects in their homes — they want their purchases to put more good in the world.
Meanwhile, highly skilled, local artisans in places like India are forced to walk away from multi-generational vocations because of a lack of meaningful distribution.
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The solution is local artisans — at scale
Over the past 13 years, Mela Artisans has created an industry-leading supply chain and extensive network of highly skilled artisans. These partnerships with 3500+ artisans across India provide consistent fair wages and a global market for their goods that enable them to keep their cultural heritage thriving while meeting the rising consumer demand for high quality, unique home goods produced in meaningful and responsible ways.
Extensive Product Capabilities
Mela Artisans designs and curates high-quality, contemporary home goods and accessories leveraging a broad range of heritage techniques.
Artisanal Suppliers
Qalara
Sourcing, Vendor Management, Shipping & Logistics, Quality Control
Mela Artisans
Design, Product Development, Merchandising, Sales, Operations
Value Retail
3PE
Boutique & Wholesale
DTC
End Customers
Scale Requires Partnerships
The complex logistics of sourcing locally and distributing globally, and the financing required to operate effectively at scale are huge barriers to anyone attempting to enter this market.
Mela solves these challenges through exclusive partnerships!
Qalara, a subsidiary of $286B market cap conglomerate Reliance Industries, has reach across India, Indonesia, Vietnam, Thailand, Sri Lanka, Philippines and more and handles procurement, quality control, logistics from production through shipping and delivery, and financing for all wholesale purchasing and distribution expenses.
In 2022, Mela became the exclusive US partner and seller of Qalara-sourced goods to key retailers for global wholesale.
This partnership is an incredibly significant competitive advantage for Mela and fuel for growth, providing the support to push toward a $30M annual run rate by 2026. *Past performance is not indicative of future results.
Delighted Customers Become Brand Advocates
Our products, experience and mission resonate across platforms.
Amazon
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Etsy
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Shopify
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Wayfair
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Faire
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Honestly, can’t keep these in the store. Customers love them. Probably because they are amazing quality for a very good price. And lovely also.
— Gregory
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The details are exquisite while still matching perfectly with my decor. I love the impact this brand stands for knowing I am helping artisans over India stay
— Brandie
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I bought two, hoping they’d be good - they didn’t disappoint. As good or better than they look online. I’m very pleased - this is good quality, good value. Thank you!
— Laura
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Mela is on a Mission
payments
~$1M
Total Wages
work
2,460
Jobs Created
woman
400+
Women Empowered
work_history
~8,000
Full-time employment
(over last 3 years)
(over last 3 years)
currency_exchange
$2.1M
Wages (2020-2022)
diversity_3
12,300
Families Impacted
Mela is a mission-driven company, positioned for sustainable profitability while delivering on real social impact goals.
We apply heritage techniques to contemporary designs to build reliable income streams for artisans, improving their livelihoods and the strengthening their communities.
Mela is committed to creating at least 10,000 artisan jobs annually with at least 25% of those being female artisans.
Meet The Team
Navroze Mehta
Founder & CEO
Founder of Mela Artisans, and serial entrepreneur, Co-founder and CEO of NovaVision, Founder of New Day Diagnostics and Impact Medical Innovations.
Sonali Mehta-Rao
Co-founder
Sonali is a seasoned entrepreneur with over a decade of global experience in social business innovation to expand access for marginalized communities. She is an Acumen Fellow, Unreasonable Mentor, and Professional Advisor at MIT’s Legatum Center.
Anne Marie Langhan
VP of Sales
Seasoned retail executive with deep experience in merchandising, sourcing and sales in off-price and wholesale, across housewares, textiles, décor and storage.
José Cohen Shaooli
Director of Finance & Operations
A seasoned leader in sustaining growth. 10+ years of experience in consumer products for wholesale & retail channels. Strong expertise in finance, operational efficiency and cost optimization.
Eric Oswald
VP of E-commerce
Amazon and e-commerce expert with deep experience and track record of successfully launching and scaling a diverse array of products on Amazon.
Sharika Bhan
Managing Director - Mela India
30-year veteran of Indian retail and artisanal sourcing and product. Former executive at Fab India, India's largest handmade brand in the home and lifestyle segment.
What Your Investment Makes Possible
Grow net impact footprint by reaching 10,000 artisan jobs created per year.
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Expand impact to new categories, regions and communities.
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Champion empowerment of women by employing at least 25% female artisans.
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Prioritize sustainable practices, including incorporating recycled and upcycled materials.
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Prioritize organic, fair trade and traceability of materials.
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Spearheading community development projects in education, training and healthcare.
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Investment Perks
$1,000
Investment
$25 gift certificate for Mela Artisans' products
$5,000
Investment
$100 gift certificate + early access to 2024 collection
$10,000
Investment
$200 gift certificate + virtual workshop with artisans
$50,000
Investment
$1000 gift certificate + personalized item
$250,000+ Investment
All expense paid 7 day visit to India including business class airfare, luxury hotels and a visit to artisan clusters in Delhi, Jaipur and Jodhpur (cities may change as needed)
Early Bird Perks
Receive additional bonus shares when you invest within the first days of offering, launching 03/18/2024*.
First 30 Days
Invest within the first 30 days and receive 20% bonus shares (Community Exclusive)
First 45 Days
Invest within the first 45 days and receive 15% bonus shares
First 60 Days
Invest within the first 60 days and receive 10% bonus shares
* First 30 days” begins on the day this offering is launched (the “Launch Date”) through 11:59 pm Eastern Daylight Time (“CST”) (04:59 am Coordinated Universal Time (“UTC”) on the 7th day following the Launch Date. The “First 45 days” begins at the conclusion of the First 30 days, and ends at 11:59 pm Eastern Daylight Time (CST”)(04:59 am Coordinated Universal Time (“UTC”) on the 45th day following the Launch Date. The “First 60 days” begins at the conclusion of the First 4530 days, and ends at 11:59 pm Eastern Daylight Time (CST”)(04:59 am Coordinated Universal Time (“UTC”) on the 60th day following the Launch Date.
FAQs
What is your company?
Mela Artisans is a mission-driven brand and artisanal sourcing platform. They design and source lifestyle products that are crafted by artisans in India using heritage techniques. Over the past 13 years, Mela has built an industry-leading supply chain made up of an extensive network of artisans. They focus on female empowerment and sustainable community impact. Mela has become a sought-after brand to fast-growing US retailers while expanding to Amazon and other e-commerce platforms.
Why should I invest?
Mela Artisans presents an attractive investment opportunity due to its unique combination of social impact and strong market potential. The company's commitment to preserving traditional Indian craftsmanship and empowering artisans, particularly women, aligns with growing consumer interest in ethical and sustainable products. With a robust supply chain and strategic partnerships, including with the giant Reliance Industries, Mela is poised for significant expansion, targeting a $30M run rate by 2026. Its diverse product range, presence in major retail and e-commerce platforms, and plans for further category expansion and international growth enhance its appeal. Additionally, Mela’s experienced leadership team, adept in retail and e-commerce, is well-equipped to drive the company's growth. This mix of social responsibility, market readiness, strategic partnerships, and growth potential makes Mela an enticing option for investors looking for both financial returns and positive social impact.
It’s a cool idea but how will you make money?
We plan to be profitable in 2024 and beyond and growing revenue with ambitious growth projections. We can make even more by expanding into more retail stores and into e-commerce channels.
Comments & Questions